16 October 2019

Success for Towergate Employee Benefits at Vitality event

Towergate Employee Benefits is celebrating after being named Top Business Protection Firm within Vitality’s strategic partnership channel, at an industry event earlier this month.

The business protection team was also recognised, with adviser Daniel Beament coming second in the Top Adviser category and the whole team coming second for achieving the biggest growth this past year.

Zanele Sibanda, Head of Internal Distribution, said: “Over the last two years, we have developed the business protection proposition to focus on our core market and where we believe the greatest opportunity lies to provide business continuity planning tools to our customers.

“We took a step back to develop a strategy based on why business protection is needed and how to get the message across to Towergate’s wider SME client bank. We looked at who we needed to work with to achieve both new business growth and increased product holding for our clients.

“We have spent the last 18 months following a clear strategy to focus on building business to business relationships, including hosting client seminars, joint client meetings as well as thought leadership sessions and producing publications on the importance of business protection, so we are delighted that all of our efforts have been recognised with these awards.”

The recognition for the team came from Vitality at its annual forum, where the awards were presented.